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Cherrybelle Road Show Keliling Indonesia Bareng Honda BeAT

GILAMOTOR.com. – PT Astra Honda Motor (AHM) menggelar roadshow Cherrybelle BeAT Indonesia untuk mempromosikan All New Honda BeAT FI di 33 provinsi di Tanah Air.

AHM memboyong Cherrybelle selaku brand ambassador Honda BeAT untuk menjumpai para penggemarnya di seluruh provinsi di Indonesia. Roadshow ini akan digelar selama 31 hari nonstop sepanjang bulan Mei. Rangkaian kegiatan ini akan dimulai dari Banda Aceh pada tanggal 1 Mei dan berakhir di Jakarta pada 31 Mei.

Dalam rangkaian kegiatan ini, AHM pun memberi kesempatan kepada pembeli sepeda motor The All New Honda BeAT-FI pada periode April-Mei 2013 untuk bertemu langsung atau nonton konser Cherrybelle. AHM bersama jaringan main dealernya juga menyediakan 1 unit The All New Honda BeAT-FI dengan desain spesial Cherrybelle sebagai hadiah undian.

General Manager Marketing Planning and Analysis AHM Agustinus Indraputra mengatakan, “Honda BeAT dan Cherrybelle memiliki kesamaan karakter. Keduanya lincah, modern, dan digemari banyak anak muda dari segala kalangan. Hal ini yang meyakinkan kami untuk memilih Cherrybelle sebagai brand ambassador Honda BeAT. Keduanya sudah sama-sama menancap kuat di kalangan generasi muda. Kami ingin mengapresiasi mereka melalui kegiatan ini. Kami yakin roadshow ini dapat lebih menceriakan hidup generasi muda kita.”

AHM juga melengkapi kehadiran The All New Honda BeAT-FI ini dengan menambahkan varian baru yang sudah mengadopsi sistem pengereman Combi Brake System (CBS) yang berfungsi menambah kepakeman pengereman. Dengan menarik tuas rem kiri, rem belakang dan rem depan dapat berfungsi dengan optimal. Dengan varian ini, The All New Honda BeAT-FI memiliki fitur keamanan terbaik di kelasnya.

“Honda BeAT telah menjadi pilihan utama bagi pecinta skutik Indonesia. Kami yakin adanya Honda BeAT berteknologi injeksi terbaru ini semakin memperkuat penetrasinya di pasar motor skutik Tanah Air,” tegas Indraputra.

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